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Mark Madamba
Digital Transformation - IT Product Manager, Principal
Mark Madamba, a Saint Mary's College of California graduate, has an impressive background in marketing, account management, and digital transformation. With a knack for Information Technology product management and optimization, he has worked with prominent companies such as Wells Fargo, Dignity Health, and Blue Shield of California.
Before his present job as an Information Technology Product Manager, Principal at Blue Shield of California, Mark worked as a Senior Optimization, Personalization and Data Governance expert at Dignity Health. In this role, he oversaw digital optimization initiatives and data governance projects to streamline online experiences for customers. Furthermore, he held various account management and director roles across numerous digital agencies like Sapientrazorfish, Traction, Publicis, and Blast Radius.
Mark has an extensive skillset that includes marketing capability management, web management, account management, optimization, personalization, analytics, and data governance. He has an eye for detail and can manage multi-channel campaigns with ease. In his free time, Mark is a freelance client services specialist and a Senior Account Manager with vast experience in different industries, including fashion accessories.