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Mark Fritts
Head of Marketing, Fitbit Health Solutions at Google
Mark Fritts is an energetic team leader with a strong background in product management and marketing strategy for hardware and software solutions. With a proven track record of launching new products globally, he excels in developing and executing results-driven go-to-market plans and strategies.
Mark's specialties include team management, go-to-market strategy, positioning, messaging, content marketing, quantitative and qualitative analysis, market research, social media, competitive analysis, sales, channel enablement, design, and project management.
He studied MArch at Syracuse University and has held various key positions in reputable organizations. Mark has served as the Sr. Manager and Head of Marketing for Fitbit Health Solutions at Google, formerly holding roles as Sr. Director and Director of Product Marketing within the same organization. Prior to his tenure at Fitbit, he was the Director of Product Marketing at Enphase Energy and held several senior positions at Autodesk, including Sr. Marketing Manager, Sr. Product Manager for Software as a Service, Sr. Product Manager for Customer Involvement Program, Sr. Product Marketing Manager for Platform products, and Product Manager for Architectural Studio.
Before his corporate roles, Mark gained experience as a General Contractor at Richlen Construction, a Product Manager at Buzzsaw.com, and an Architect at various architectural offices.