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Mark Fisher
Sr. Sponsorship Event Manager - ITA Group
Mark Fisher is an experienced marketing professional who currently serves as the Senior Sponsorship Event Manager at ITA Group, Inc. Here are some key details about his background and role:
Professional Experience
Mark Fisher has over 25 years of experience in marketing across various industries.14 His current role at ITA Group focuses on sponsorship and trade show management.1
Key Responsibilities::
- Specializes in creating successful event sponsorship programs for clients
- Collaborates with clients on sponsorship-related topics
- Trains sponsors on how to maximize their sponsorship packages
- Designs sponsor journeys to provide ROI and build long-term partnerships
Background and Expertise
Mark has extensive experience in event marketing, having created marketing plans for some of the largest high-tech tradeshows, meetings, and events in the industry.1 His background includes:
- Meeting and tradeshow planning
- Promotions and event marketing in pharmaceuticals, associations, and franchises
- Former marketing manager for Microsoft Corporation's Life Sciences group
Teaching and Speaking
In addition to his role at ITA Group, Mark is passionate about education:
- Instructor in the Meeting Planner program at San Diego State University for over 20 years14
- Teaches a marketing promotions class for a meeting planning certification program
- Established speaker at industry events like Exhibitor Show, Healthcare Exhibition Association (HCEA), and Corporate Event Marketing Association (CEMA)1
Education
Mark holds a bachelor's degree in communications from the University of California.2
Mark Fisher's LinkedIn profile can be found under the username mark-fisher-ab430043, where more details about his professional experience and accomplishments may be available.