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Mark Binazeski
Mark Binazeski is a digital advertising professional with over 17 years of experience in the industry.1 He currently serves as the Head of Programmatic Strategy (Display, video, native, CTV) at Hivewyre, a position he has held since December 2017.1 Binazeski is based in the Phoenix, Arizona area.1
His expertise spans various aspects of digital advertising, including programmatic, native/content recommendation, mobile (mobile web, in-app), display, and video.1 Binazeski's approach focuses on providing customers with tailored digital marketing experiences, regardless of company size or budget.1
At Hivewyre, Binazeski works with a forward-thinking programmatic advertising company that utilizes an exclusive second-party data co-op.1 The company specializes in driving unconverted, in-market shoppers to online retail businesses in real-time.1
Binazeski holds a BA in Communication with an emphasis on advertising, marketing, and PR from the University at Buffalo.1 He has also obtained several certifications, including:
- Trading Academy Certified – Connected TV (The Trade Desk, January 2020)
- Trading Academy Certified - Professional (The Trade Desk, February 2020)
- Edge Academy Certified: Marketing Foundations (The Trade Desk, February 2020)1
His LinkedIn profile emphasizes his commitment to customer service and results-driven strategies in the digital advertising space.1