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Mariel Simens
Senior Advertising Marketing Strategist at Twitch
Mariel Simens is an accomplished professional with a diverse background in integrated marketing communications and health communication.
Mariel completed her BS in Integrated Marketing Communications with a focus on Health Communication at Ithaca College, showcasing her commitment to understanding the nuances of communication within the healthcare industry.
Throughout her career, Mariel has held various key positions in leading organizations, with a particular focus on advertising, marketing strategy, sales planning, and digital investments.
She currently serves as a Senior Advertising Marketing Strategist at Twitch, bringing her wealth of experience and expertise to drive strategic marketing initiatives.
Prior to her current role, Mariel held the position of Advertiser Marketing Strategist at Twitch, further solidifying her expertise in developing marketing campaigns tailored for advertisers.
Her professional journey includes roles such as Sales Planner at Twitch, Sales Strategist at Federated Media Publishing, LLC (A Lin Digital Company), Analyst in Digital Investment at OMD USA, and Digital & Mobility Associate at MediaVest.
Mariel also honed her skills in marketing and communication through positions such as Junior Planner/Digital Associate at MEC, Marketing Intern at Mira's Movement, and Event Planning Intern at Massachusetts Alzheimer's Association.
Her vast experience across various organizations has equipped Mariel with a comprehensive understanding of marketing strategies, advertising trends, sales planning, and digital media investments.