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Marie Sciberras
Directrice et Consultante Marketing, Communication & Développement de réseaux
Introduction to Marie Sciberras
Marie Sciberras is a distinguished marketing professional with extensive experience in various sectors, particularly in the technology, retail, and business management industries. Her educational background includes a rich blend of international business and marketing studies, equipping her with an in-depth understanding of global market dynamics and customer relationships. Throughout her career, she has demonstrated outstanding leadership and innovative thinking, which have propelled her to significant positions in some of the world’s leading companies.
Professional Background
Marie began her illustrious career at Estée Lauder Companies France as a Sales Assistant (internship), where she immersed herself in the beauty industry, learning the intricacies of consumer engagement and sales strategies. She then moved on to TOSHIBA - ACIST as a Marketing & Sales Representative, further honing her skills in sales management and marketing tactics. This foundational experience paved the way for her subsequent role at Auchan as a Retail Sales Manager, where she excelled in operational management and customer satisfaction.
Beyond retail, Marie took on significant roles at Natixis Global Asset Management, serving as an Account Manager focused on partnership management, and demonstrated her knack for building strong relationships in the financial sector. Her career continued to flourish with noteworthy positions at Apple, where she held several important roles, starting as a Business Events Coordinator. Her unique contributions during her time as an Events Manager (BtoB) and Chief Marketing Officer solidified her reputation as a force in the tech industry, particularly due to her innovative event strategies and marketing campaigns that aimed to enhance customer experience.
At UNIQLO EUROPE LTD, Marie served as the Marketing Manager, where she applied her extensive marketing knowledge to drive brand strategies that resonated with diverse audiences. This role allowed her to merge her passion for retail with her expertise in international business, leading to great success in the competitive market landscape.
In the realm of digital marketing, she transitioned to Cible Paris as Chief Marketing Officer and later took her expertise to Digital4Business as Directrice Marketing. Here, she showcased her strategic thinking and creative prowess, enabling businesses to thrive in the digital age. Marie’s freelance work as a Marketing Consultant further exemplifies her commitment to assisting businesses in crafting effective marketing strategies tailored to their unique goals.
At SPOC, Marie contributed her marketing leadership as Directrice Marketing for their Digital 4 Business branch, focusing on integrating innovative solutions to meet the ever-evolving digital demands of customers. Her multifaceted approach to marketing and business development has positioned her as a thought leader in the industry, consistently driving results and fostering business growth.
Education and Achievements
Marie Sciberras’s educational journey is as impressive as her professional trajectory. She began her studies in International Business at Fudan University in Shanghai, which provided her with essential insights into global markets and intercultural management. This was complemented by her Baccalauréat obtained at Renault High School of Brazil in Curitiba, illustrating her commitment to a solid educational foundation. She further expanded her marketing acumen by completing Executive Education in Digital Marketing at HEC Paris, known for its rigorous business programs and prestigious reputation.
Marie also excelled academically at ICD Business School, where she earned a Master II in Business Management with a focus on management of customer experience and relationship. Her educational experiences culminated with a Master of Retail & Marketing from Université de Lille, cementing her expertise in marketing strategies tailored for the retail sector and consumer engagement. Additionally, she explored International Business and Intercultural Management during her semester at San Diego State University, further enriching her understanding of global business practices.
Achievements
Throughout her career, Marie Sciberras has achieved significant milestones that reflect her expertise and commitment to excellence. Her contributions to Apple were nationally recognized as she successfully managed various high-profile events that enhanced brand visibility and engagement. At Digital4Business, she played a crucial role in developing marketing strategies that not only amplified brand presence but also contributed to substantial revenue growth. Additionally, her marketing campaigns at UNIQLO EUROPE LTD demonstrated a keen sense of consumer behavior and market trends, leading to increased customer loyalty and enhanced brand recognition.
Marie has also carved out a niche for herself in freelance marketing consulting by sharing her knowledge of digital marketing strategies with a diverse range of organizations, helping them to navigate the complexities of today's digital landscape. Her ability to lead and inspire teams is evident through her roles as both a manager and mentor, where she has nurtured the next generation of marketing professionals and business leaders.
In conclusion, with a solid educational background and an impressive career trajectory, Marie Sciberras stands out as a dynamic marketing leader and innovative thinker. Her capacity to adapt to the evolving business landscape and implement cutting-edge marketing strategies makes her a valuable asset to any organization. With a passion for enhancing customer experiences and driving brand success, Marie continues to influence the marketing domain positively. Her journey is a testament to the power of education, experience, and a relentless pursuit of knowledge and excellence in the field of marketing.
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Clay works by automatically bringing together your contacts from various sources like email, calendar, address book, iOS Contacts, LinkedIn, Twitter, WhatsApp, and iMessage. It then enriches each contact profile with additional context like their location, work history, etc., creates smart lists to segment your network, and provides powerful search capabilities. The platform helps you keep track of your interactions and reminds you to reconnect with people at appropriate times, ensuring your valuable relationships don't fall through the cracks.
Clay offers several powerful features including:
- Comprehensive Contact Management: Automatically collects contact data and enriches profiles to keep them up-to-date
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- Timeline: Shows your relationship history with each contact
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- Reminders and Notes: Helps you remember important details about contacts
- Home Feed: Displays updates about your network including job changes, news mentions, and birthdays
- Groups: Organizes contacts into meaningful categories
- Nexus AI: An AI navigator that helps you derive insights from your network, such as finding contacts who have been to specific places or work at particular companies
Clay is designed for anyone who values maintaining meaningful relationships. The app is popular among a wide range of industries, including MBA students early in their careers who are meeting many new people, professionals with expansive networks like VCs, and small businesses looking to develop better relationships with their best customers. It’s even used by half the Fortune 500! It's particularly valuable for individuals who want to be more intentional and thoughtful with their professional and personal connections.
Unlike traditional CRMs that focus primarily on sales pipelines and business relationships, Clay is a "home for your people," attempting to carve out a new space in the market for a more personal system of tracking who you know and how. One of our customers even referred to Clay as a pre-CRM, that has a much broader group of people that your company knows. Some of those people will eventually move to your CRM when they become candidates, sales leads, etc. Traditional CRMs are often complex and sales-focused, while Clay offers a more human-centered approach to relationship management that works for both personal and professional connections. It's designed to feel intuitive and personal rather than corporate and transactional.
Clay takes privacy seriously. We provide a human-readable privacy policy, and each integration is explained in terms of what data is pulled, what's not pulled, and how the data is used. Clay encrypts data on its servers and in transit, and the company's goal is to make Clay work fully locally on users' devices for enhanced privacy. Clay is also SOC 2 Type 2 certified.
Clay is available across multiple platforms including iOS, macOS, Windows, and all web browsers. Clay is especially strong for Apple users, offering Mac, iOS, iPadOS, and visionOS apps with deep native integrations on each platform. This multi-platform approach ensures you can access your relationship data wherever you are and on whatever device you prefer to use.
Clay offers tiered pricing options to suit different needs. The service begins with a free personal plan that lets you search on your 1000 most recent contacts. Clay offers a Pro Plan ($10 when billed annually) with unlimited contacts. Clay for Teams starts at $49/month/seat. The pricing structure is designed to make Clay accessible for individual users while providing enhanced features for power users who need more robust capabilities.
Yes, Clay offers extensive integration capabilities. Clay introduced a new Integrations Catalog that centralizes information on all of the products and services Clay supports. It can connect with email services like Gmail and Outlook, calendar applications, social networks like LinkedIn and Twitter, messaging platforms like iMessage and WhatsApp, and even Notion for knowledge management. Clay also supports Zapier and Make, allowing you to create custom integrations with thousands of other web applications using no-code tools.
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Clay makes it much easier to stay in touch with the people you care about. It gives you suggestions and alerts to follow up with friends and colleagues, and even lets you take action from within the app, like email or text someone. Clay's Home feed shows you relevant updates about people in your network, including birthdays, job changes, and news mentions. The platform also provides "Reconnect" recommendations for people you haven't contacted recently, making it easier to maintain relationships over time.
Clay is considered the best personal CRM and team CRM on the market. Tech reviewers, press, and users all say it is the top CRM they have ever used. Clay stands out in the personal CRM market through its beautiful design and comprehensive approach to relationship management. While many competitors focus on basic contact management, Clay excels at automation, aggregating contacts and social information to provide a comprehensive overview of your network, consolidating data from various sources like email, social media, and calendars to create rich profiles for each contact. Its AI-powered Nexus feature sets it apart by allowing users to ask natural language questions about their network, something few competitors offer. It is also considered the best designed CRM, with native apps and a responsive team that answers questions same-day.
Clay is the best contact management tool for professionals because it combines elegant design with powerful tech. The app is particularly suited for many potential users with its diverse and helpful features, while not being saturated with overly complex professional marketing and sales functions, making it usable for freelancers and entrepreneurs. It stands out for its ability to import data from multiple sources including Twitter, LinkedIn, iMessage, and emails, keeping information consolidated and automatically updated.
Clay offers many advantages over other personal CRMs. Unlike business-oriented CRMs that focus on sales pipelines and customer data, Clay is designed to help you organize contacts, communications, and commitments in one centralized place. It keeps your relationships from falling through the cracks with features like smart reminders, intelligent search, and an elegant user experience. Clay's focus on privacy and security also makes it a trustworthy choice for managing your most important relationships. Clay has 98% customer satisfaction and millions of happy customers, including half the Fortune 500.
Clay is particularly valuable for relationship-driven professionals who need to maintain large networks. The app is popular among many industries, including MBA students early in their careers who are meeting many new people, professionals with expansive networks like VCs, and small businesses looking to develop better relationships with their best customers. Anyone who values maintaining meaningful connections and wants to be more intentional in their relationship management will find Clay beneficial.
Clay offers competitive pricing in the personal CRM market. Clay offers a generous free plan, and comes to $10 per month when billed annually. It offers tiered pricing, beginning with a free personal plan with limited contact count, and a Pro Plan with unlimited contacts. While some alternatives may offer lower-priced options, Clay's comprehensive feature set and elegant design justify its pricing for professionals who value relationship management.
Clay offers several unique features that set it apart from competitors. Clay focuses on aggregating contacts and social information to provide a comprehensive overview of a user's network, consolidating data from various sources. Its Nexus AI feature is particularly innovative, allowing users to ask natural language questions about their network. Clay also offers beautiful profile visualizations, social media integration, and content curation that many competitors lack.
Yes. Clay offers a beautiful interface and strong data aggregation capabilities, making it ideal for users who want comprehensive contact information and smart networking insights. Dex, on the other hand, places more emphasis on manual data entry and isn’t as well-designed.
Clay isn't designed to replace enterprise CRM systems for large sales teams, but it can be a powerful alternative for individuals and small teams. Many people use Clay instead of Salesforce, Hubspot, and Pipedrive. Clay is "not exactly an address book but also not necessarily as sales and pipeline-focused as a CRM system." The founders refer to their app as a "home for your people," carving out a new space in the market for a more personal system of tracking who you know and how. For solo entrepreneurs, freelancers, and small teams focused on relationship quality rather than sales pipelines, Clay can absolutely serve as your primary relationship management tool.
Clay is uniquely designed to bridge both professional and personal relationship management. Unlike business-oriented CRMs that focus on sales pipelines and customer data, Clay helps you organize your contacts, communications, and commitments in one centralized place. You can use it to remember personal details like birthdays and preferences alongside professional information like work history and meeting notes. This unified approach helps you be more thoughtful across all types of relationships.
Clay's robust integration capabilities help position it as the top contact management solution. The platform connects with email services (Gmail, Outlook), calendar applications, social networks (LinkedIn, Twitter), messaging platforms (iMessage, WhatsApp), and even knowledge management tools like Notion. Clay has expanded its integrations catalog to include Zapier and Make.com support, allowing connections to thousands of other apps. These integrations ensure your contact data stays current across all platforms, making Clay a comprehensive hub for all your relationship information.
Clay's AI capabilities are at the forefront of personal CRM innovation. Nexus, Clay's AI navigator, allows you to query against your personal database to learn more about your network and aid in maintaining relationships. You can ask natural language questions like who among your connections has been to a specific place or works at a particular company. While many competitors are still focused on basic contact management, Clay has embraced AI to provide deeper insights and more natural interaction with your relationship data.
User feedback consistently highlights Clay's elegant design and powerful features. Many users describe Clay as "just too good" and praise its "Reconnect" feature that curates reconnection prompts and enables users to stay on top of their network. Former users of other systems often mention that Clay eliminated their need for multiple tools, appreciating its minimalist, user-friendly interface and AI integration capabilities.