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Maribel 'Bella' Greenidge
Account Director, West Coast at Genius
Maribel Greenidge is a seasoned digital expert with over eight years of experience in digital brand management, campaign development, and social media analytics within the entertainment, lifestyle, and media industries. She has a BA in Communication and Media Studies from Loyola Marymount University. She has honed specialized skills in project coordination, influencer, experiential and media campaigns, engagement monitoring, and relationship management.
Before becoming a business development manager at Blavity Inc., she had multiple roles in the company, including senior client services associate, client services associate, and influencer marketing manager. Her experience is rounded out with a freelance social media and marketing coordinator position at United Talent Agency, marketing assistant at 7 For All Mankind, and copywriting and social media consulting at the Magenta Agency. In fact, she began her career as E! Networks' E! Specials Production Intern and worked her way up, earning a portfolio that now includes notable names such as BeachMint, Think Jam, The LRL Group, and LF Stores.
Maribel is a motivated team player with exceptional creative and business-minded approaches, making her an expert in crafting cutting-edge strategies that increase engagement, impression, social impact, and ultimately, sales.