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Marianella Rengifo
Innovative Marketing & Advertising Executive Leader. Business Development. Revenue Generator. Brand Trusted Advisor
Marianella Rengifo is a seasoned professional with a strong track record in brand management, integrated marketing, and team leadership.
With over 12 years of experience managing the AT&T Wireless Brand/Retail account, she has successfully navigated through multiple mergers and acquisitions while achieving significant revenue growth.
Her expertise lies in building and transforming teams, cultivating long-term client relationships, and driving innovative and sustainable marketing solutions across various industries.
Marianella is known for her ability to generate brand ideas by leveraging marketplace insights, consumer behaviors, and cross-cultural expertise.
She excels in developing multichannel communication strategies, conducting SWOT analysis, and crafting digital roadmaps to enhance brand experiences and drive differentiation.
Her signature strengths include creating marketing and brand annual plans, increasing client acquisition and loyalty, and executing brand activations throughout the consumer journey.
Currently seeking new and exciting opportunities, Marianella holds a Bachelor's Degree in Marketing & Advertising from Fundación Universidad de Bogotá 'JorgeTadeo Lozano' and has held key roles in prominent organizations such as Bravo/Young & Rubicam/WPP and Alma/DDB.
