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Mariana Cavalcanti
VP, Digital User Experience at Macy's
Mariana Cavalcanti is a seasoned professional with a wealth of experience in leading diverse teams on large corporate projects for leading companies across luxury to mid-tier brands. She specializes in developing user-centric experiences by leveraging qualitative and quantitative research, competitive analysis, and web analytics. Mariana also excels in implementing innovative strategies for product and service development, encompassing both online and offline elements. She is a well-known speaker at various conferences focusing on e-Commerce, Design, and Innovation, including prestigious events like SXSW EDU and MIT Professional Education courses.