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Mariam Laperashvili
CMO at Standby
Mariam Laperashvili is the Chief Marketing Officer at Standby. She holds a degree in Business Administration with a focus on marketing from the University of Iceland and has also studied at George Washington University's School of Business.
Her academic work includes a bachelor's thesis that examined the use of health and fitness applications among Generation Y, aiming to identify marketing strategies to enhance gym memberships. This research was conducted in Reykjavik, Iceland, and Washington, D.C., and it highlights her expertise in applying marketing techniques to promote healthy lifestyles through technology.13
Currently based in Tbilisi, she has a professional presence on LinkedIn, where she connects with other professionals in her field.2