Purdue University

Client Relations Manager/Sales and Marketing Liaison at Linnea's Lights

● Manage and direct Linnea online store and events with updated communication, products, and design
● Drive pipeline by managing marketing apps and distributing customer promotions
● Design retail and wholesale newsletters and other external communication programs
● Create SMS campaigns for targeted customer groups
● Deliver seasonal campaigns increasing consumer traffic in peak times
● Cross collaboration amongst design, sales, and operations to meet company strategic initiatives
● Research market trends, consumer behaviors, and e-commerce applications to continue brand efficacy

LINNEA

Ecommerce Marketing Manager

•	Manage all social media, digital marketing, e-commerce, and brand awareness 
•	Enhance the customer experience through multi-channel engagement via both digital and print
•	Drive pipeline by cross-selling to new and existing customers in all media channels
•	Develop, implement, and track customer referral programs to increase retention and build future campaigns
•	Cross-functional collaboration across all divisions building one voice for the customer
•	Manage marketing partners that help create and implement advertising campaigns

Indiana Restoration & Cleaning Services

Director of Communications

● Manage and direct Linnea online store and events with updated communication, products, and design
● Drive pipeline by managing marketing apps and distributing customer promotions
● Design retail and wholesale newsletters and other external communication programs
● Create SMS campaigns for targeted customer groups
● Promote company products through multiple social mediums increasing online sales by over 2,000 orders
● Project leader and marketing strategist through 2021 company rebrand opening up new market segments
● Deliver seasonal campaigns increasing consumer traffic in peak times
● Lead marketing road shows driving brand awareness and generating new customers
● Cross collaboration amongst design, sales, and operations to meet company strategic initiatives
● Research market trends, consumer behaviors, and social media applications to continue brand efficacy

Marketing Manager

● Wholesale and retail order management
● Led market road shows driving brand awareness and generating new customers
● Serviced customers effectively while maintaining company tone and customer loyalty
● Designed wholesale communication for approaching seasons to drive sales
● Partnered with outside Marketing and PR team members to increase brand awareness and online sales

Linnea's Lights, LLC dba LINNEA

Sales and Marketing Liaison 

-Assist in Granite Sponsored events
-Contribute current ideas relevant to the student market
-Work with prospective customers
-Furtherance office functionality and processes

Granite Management, LLC

Marketing Liaison

- Worked with Virtuous Cycles to establish their presence on Purdue’s campus
- Utilized creativity, critical thinking, and prior knowledge to help Virtuous Cycles while also engaging in
social responsibility
- Planned and prepared logistics behind Virtuous Cycles’ wheel cover contest
- Designed Virtuous Cycles’ flyer for winter storage and contest

Boiler Communications

Account Associate

-Researched clients and their competitors' work 
-Analyzed social media platforms
-Presented ideas for client's social media to the supervisor for review and discussion
-Prepared and published creative meta descriptions for Whipped Food Blog

Goldfish Marketing & Communications

PR/Marketing Intern

-Prepared and published over 435 articles using WordPress
-Created content involving country music news, reviews, interviews, lifestyle, sports and entertainment
-Promote and sell Whiskey Riff merchandise

Whiskey Riff

Editor at Momentum Media, LLC (Whiskeyriff.com)

-Prepared the restaurant in an overly fashion upon customer arrival
-Informed customers on what the restaurant had to offer from a food and beverage standpoint
-Communicated efficiently and professionally to consumers that created a strong referral basis

Mariah Van Meter