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Maria Disla
Founder & CEO at Pure Indoor Cycling, Inc.
Maria Disla is the Founder and CEO of Pure Indoor Cycling, Inc., a cycling studio located in downtown San Diego, California. Her journey into the fitness industry began after a health scare while working in a start-up in New York City, prompting her to reevaluate her life and career. This led her to establish Pure Indoor Cycling in 2016, responding to a lack of spin studios in the area and aiming to create a unique indoor cycling experience that emphasizes enjoyment alongside fitness.135
Disla's background includes extensive experience in advertising and online marketing across various sectors, including fashion and non-profit organizations. She has over ten years of spinning experience, which significantly contributes to her role as an instructor and business leader.24 Under her leadership, Pure Indoor Cycling has focused on building a community-oriented atmosphere and has plans to enhance customer engagement through a new mobile app for class management.15