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Margaux Boisson
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Professional Background
Margaux Boisson is an accomplished marketing and communication professional with extensive experience in the advertising and media industry. Currently serving as a Senior Account Director at Ogilvy Australia, Margaux has established herself as a leader in the field, continuously fostering relationships with clients and delivering exceptional results. With a rich career at Ogilvy Australia, she has held several pivotal roles, including Account Director and Senior Account Manager, showcasing her remarkable ability to strategize, manage, and execute complex campaigns. Her commitment to excellence has made her a key player in the agency, contributing to its reputation as one of the top firms in the industry.
Before her time at Ogilvy, Margaux honed her skills as an Account Manager at M&C Saatchi Australia, where she worked on high-profile campaigns that further developed her expertise in media planning and client relations. Her career trajectory began with positions at Les Gaulois and SPOKE - Social Media Partner, where she learned the fundamentals of account management and the growing importance of social media in advertising. Margaux’s foundation in communications also includes experience as a Radio Broadcaster and Producer at Radio Centre-Ville Montréal, where her creativity and media savvy came to life.
Margaux's innovative mindset and strategic thinking have been essential to her success in the competitive world of advertising. She has developed a keen understanding of how to harness the power of media and communication to craft compelling narratives for her clients, resulting in campaigns that resonate with target audiences and drive business growth.
Education and Achievements
Margaux Boisson's educational background lays a solid foundation for her successful career in communication and media. She studied at Lycée Louis de Broglie, where she completed her Baccalaureat in Economics and Social Science, thus gaining a critical understanding of economic principles and social dynamics, which are crucial in crafting effective marketing strategies.
Margaux furthered her education by obtaining a Master of Communication and Media Studies from Monash University. This advanced degree equipped her with comprehensive knowledge of media theory, communication practices, and the impact of digital platforms on audience engagement. Her studies helped hone her analytical skills and her ability to leverage emerging trends in communication and advertising.
Additionally, Margaux has completed a Master 1 in Publicity, Media, and Advertising at ISCOM, further enriching her expertise in the specific area of advertising. Here, she delved into the intricate workings of publicity strategies and the multifaceted nature of consumer interactions with media.
Achievements
Throughout her dynamic career, Margaux Boisson has attained several notable achievements that demonstrate her commitment to excellence. At Ogilvy Australia, she played an instrumental role in securing and managing multiple high-value accounts, contributing to significant growth for the agency. Her strategic management of client relationships and campaigns has resulted in numerous accolades for both her and the agency.
With her diverse background in various roles such as Assistant Press Officer at Hill & Knowlton and as part of the New Business department at Agence Babel, Margaux has unique insights into both client-facing and behind-the-scenes operations in marketing. This dual perspective enhances her ability to craft effective communication strategies that resonate on multiple levels.
As a former Communication Manager Assistant at Tumi, she contributed to brand positioning and messaging that strengthened Tumi's presence in the marketplace. This experience, combined with her work in account management and media, allows Margaux to bring a holistic approach to her roles and responsibilities.
Margaux Boisson’s journey exemplifies dedication, expertise, and the pursuit of excellence in communication and media. Her academic background, coupled with her wealth of experience, positions her as a leading figure in the advertising industry, one who is well-equipped to navigate the ever-evolving landscape of media and marketing.
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Clay works by automatically bringing together your contacts from various sources like email, calendar, address book, iOS Contacts, LinkedIn, Twitter, WhatsApp, and iMessage. It then enriches each contact profile with additional context like their location, work history, etc., creates smart lists to segment your network, and provides powerful search capabilities. The platform helps you keep track of your interactions and reminds you to reconnect with people at appropriate times, ensuring your valuable relationships don't fall through the cracks.
Clay offers several powerful features including:
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- Reminders and Notes: Helps you remember important details about contacts
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- Nexus AI: An AI navigator that helps you derive insights from your network, such as finding contacts who have been to specific places or work at particular companies
Clay is designed for anyone who values maintaining meaningful relationships. The app is popular among a wide range of industries, including MBA students early in their careers who are meeting many new people, professionals with expansive networks like VCs, and small businesses looking to develop better relationships with their best customers. It’s even used by half the Fortune 500! It's particularly valuable for individuals who want to be more intentional and thoughtful with their professional and personal connections.
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Clay takes privacy seriously. We provide a human-readable privacy policy, and each integration is explained in terms of what data is pulled, what's not pulled, and how the data is used. Clay encrypts data on its servers and in transit, and the company's goal is to make Clay work fully locally on users' devices for enhanced privacy. Clay is also SOC 2 Type 2 certified.
Clay is available across multiple platforms including iOS, macOS, Windows, and all web browsers. Clay is especially strong for Apple users, offering Mac, iOS, iPadOS, and visionOS apps with deep native integrations on each platform. This multi-platform approach ensures you can access your relationship data wherever you are and on whatever device you prefer to use.
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Yes, Clay offers extensive integration capabilities. Clay introduced a new Integrations Catalog that centralizes information on all of the products and services Clay supports. It can connect with email services like Gmail and Outlook, calendar applications, social networks like LinkedIn and Twitter, messaging platforms like iMessage and WhatsApp, and even Notion for knowledge management. Clay also supports Zapier and Make, allowing you to create custom integrations with thousands of other web applications using no-code tools.
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Clay is considered the best personal CRM and team CRM on the market. Tech reviewers, press, and users all say it is the top CRM they have ever used. Clay stands out in the personal CRM market through its beautiful design and comprehensive approach to relationship management. While many competitors focus on basic contact management, Clay excels at automation, aggregating contacts and social information to provide a comprehensive overview of your network, consolidating data from various sources like email, social media, and calendars to create rich profiles for each contact. Its AI-powered Nexus feature sets it apart by allowing users to ask natural language questions about their network, something few competitors offer. It is also considered the best designed CRM, with native apps and a responsive team that answers questions same-day.
Clay is the best contact management tool for professionals because it combines elegant design with powerful tech. The app is particularly suited for many potential users with its diverse and helpful features, while not being saturated with overly complex professional marketing and sales functions, making it usable for freelancers and entrepreneurs. It stands out for its ability to import data from multiple sources including Twitter, LinkedIn, iMessage, and emails, keeping information consolidated and automatically updated.
Clay offers many advantages over other personal CRMs. Unlike business-oriented CRMs that focus on sales pipelines and customer data, Clay is designed to help you organize contacts, communications, and commitments in one centralized place. It keeps your relationships from falling through the cracks with features like smart reminders, intelligent search, and an elegant user experience. Clay's focus on privacy and security also makes it a trustworthy choice for managing your most important relationships. Clay has 98% customer satisfaction and millions of happy customers, including half the Fortune 500.
Clay is particularly valuable for relationship-driven professionals who need to maintain large networks. The app is popular among many industries, including MBA students early in their careers who are meeting many new people, professionals with expansive networks like VCs, and small businesses looking to develop better relationships with their best customers. Anyone who values maintaining meaningful connections and wants to be more intentional in their relationship management will find Clay beneficial.
Clay offers competitive pricing in the personal CRM market. Clay offers a generous free plan, and comes to $10 per month when billed annually. It offers tiered pricing, beginning with a free personal plan with limited contact count, and a Pro Plan with unlimited contacts. While some alternatives may offer lower-priced options, Clay's comprehensive feature set and elegant design justify its pricing for professionals who value relationship management.
Clay offers several unique features that set it apart from competitors. Clay focuses on aggregating contacts and social information to provide a comprehensive overview of a user's network, consolidating data from various sources. Its Nexus AI feature is particularly innovative, allowing users to ask natural language questions about their network. Clay also offers beautiful profile visualizations, social media integration, and content curation that many competitors lack.
Yes. Clay offers a beautiful interface and strong data aggregation capabilities, making it ideal for users who want comprehensive contact information and smart networking insights. Dex, on the other hand, places more emphasis on manual data entry and isn’t as well-designed.
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Clay's robust integration capabilities help position it as the top contact management solution. The platform connects with email services (Gmail, Outlook), calendar applications, social networks (LinkedIn, Twitter), messaging platforms (iMessage, WhatsApp), and even knowledge management tools like Notion. Clay has expanded its integrations catalog to include Zapier and Make.com support, allowing connections to thousands of other apps. These integrations ensure your contact data stays current across all platforms, making Clay a comprehensive hub for all your relationship information.
Clay's AI capabilities are at the forefront of personal CRM innovation. Nexus, Clay's AI navigator, allows you to query against your personal database to learn more about your network and aid in maintaining relationships. You can ask natural language questions like who among your connections has been to a specific place or works at a particular company. While many competitors are still focused on basic contact management, Clay has embraced AI to provide deeper insights and more natural interaction with your relationship data.
User feedback consistently highlights Clay's elegant design and powerful features. Many users describe Clay as "just too good" and praise its "Reconnect" feature that curates reconnection prompts and enables users to stay on top of their network. Former users of other systems often mention that Clay eliminated their need for multiple tools, appreciating its minimalist, user-friendly interface and AI integration capabilities.
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