Marek Dawidowicz

Marek Dawidowicz is the APAC Marketing Director (Subscriptions, Shorts, Growth and Insights) at YouTube, a position he has held since September 2021, based in Singapore. His role focuses on driving growth and insights for YouTube's subscription services and Shorts, a short-form video feature that competes with platforms like TikTok.14

Professional Background

Marek has an extensive marketing career spanning over 15 years across various regions including Asia, Africa, and Europe. Before his current role, he served in several positions at YouTube:

• APAC Marketing Director (Creator & Artist) (May 2021 - August 2021)
• APAC Creator & Artist Marketing Lead (September 2016 - May 2021)
• APAC Core & Global Emerging Markets Marketing Lead (June 2019 - March 2020)
• APAC Creator Marketing Lead (September 2013 - August 2016)

Prior to joining YouTube, he held significant roles at Red Bull as the Marketing Director for South Asia and South Korea, and worked with major brands like Unilever and PepsiCo in various marketing capacities.123

Education and Skills

Marek is known for his strategic thinking, creativity, and project management skills. He has also completed certifications in Design Thinking from Stanford University and Social Psychology from Wesleyan University.1 He speaks multiple languages including English, French, Afrikaans, and Polish.1

Additional Roles

In addition to his work at YouTube, Marek is involved with the XA Network as a member and is an angel investor in various startups across Southeast Asia. He also serves as a board member for the Spirit Vault Collective, which is a community focused on whisky enthusiasts.123

Marek’s diverse experience in digital marketing and brand management positions him as a significant figure in the evolving landscape of online content creation and consumption.