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    Marcus Schreiner

    Leadership SAP Commerce Solutions - Growth & Strategy & Ecosystem - SAP Customer Experience

    Professional Background

    Marcus Schreiner is a seasoned professional with over 23 years of extensive experience in business and solution development, especially within the field of cloud technology. His specialized skills in leadership, enterprise sales, and market development have enabled him to identify and nurture successful revenue-driven partnerships, particularly in the Cloud sector. Marcus has a remarkable talent for shaping strategies that demonstrate the value propositions of cloud products and solutions, ensuring that clients understand the high return on investment (ROI) these technologies can offer.

    His illustrious career has seen him engage in senior executive-level contractual negotiations across various regions, notably the EMEA (Europe, Middle East, and Africa), MEE (Middle East, and Mediterranean Europe), and the MENA (Middle East and North Africa) regions. This breadth of experience has equipped Marcus with a robust understanding of regional market dynamics and client needs, which he leverages to drive strategic digital transformation initiatives and the entrepreneurial development of new business engagement models.

    Education and Achievements

    Marcus Schulreiner's educational journey includes noteworthy credentials that set the foundational stone for his impressive career. He studied Media & Marketing Management at the Bavarian Academy for Advertising (BAW) where he earned a Diploma in Media & Marketing Management, and further solidified his business acumen with a Diploma in Business Administration from Fachhochschule München (University of Applied Sciences Munich). His academic foundation complements his professional expertise, enabling him to approach cloud solutions with both strategy and creativity.

    In terms of certifications, Marcus pursued continuous education and skill enhancement through various programs. His strategic planning skills were polished through a program at Harvard Business School in 2002, which has proven invaluable in his role as a thought leader in the industry. Additionally, he attended several Rogen programs, acquiring skills in message strategy and persuasive sales techniques in 2005. His expertise was further honed in strategic selling and negotiation through a program with Gustav Kaeser in 2010.

    Through his extensive career trajectory, Marcus has accumulated a significant number of achievements that highlight his capabilities. Among his notable roles, he is currently a Global Vice President at SAP, overseeing Growth & Strategy for the SAP Commerce & Industry Cloud division. Previously, he served as Global Vice President Sales and Head of Go-To-Market Commerce for SAP Customer Experience, where he was instrumental in shaping and executing the company's growth strategies.

    Notable Organizations and Contributions

    Throughout his illustrious career, Marcus has contributed to various esteemed organizations, especially during his time at SAP, where he held multiple leadership positions. He was a key figure in transitioning to the digital commerce landscape, holding roles such as GTM Lead for Global Programs & Initiatives and Senior Director for Market Development in the EMEA & MEE regions.

    His role as Start-up Advisor & Mentor at SAP.iO highlights his dedication to fostering innovation and supporting new business ventures, embodying his passion for entrepreneurship. This advisory capability complements his role as Senior Director at Salesforce Commerce Cloud and various directorial roles at Bazaarvoice and SapientNitro, culminating in a rich tapestry of experiences that underline his comprehensive understanding of both technology and market dynamics.

    Marcus's background in managing Consumer Portals at 1&1 Internet and in Business Development at Microsoft enriches his insights into e-commerce and online business strategies. His tenure at Expedia Group marks his early foray into integrated marketing and sales within competitive industries, showcasing his versatile skill set across different business landscapes.

    Achievements

    With a keen ability to craft competitive solution strategies and compelling business models, Marcus Schreiner has established a strong footprint in sales execution, especially in developing go-to-market strategies and initiatives that deliver tangible results. His solution-based selling approach resonates particularly at the CxO level, making him a trusted partner in steering organizations toward successful digital transformations.

    In summary, Marcus Schreiner stands out as an influential figure in the realm of cloud solution sales and business development, possessing a wealth of experience that spans over two decades. His leadership skills, combined with his analytical acumen and strategic mindset, have allowed him to thrive in dynamic environments and drive significant growth within organizations. With a strong educational background and a series of prestigious roles under his belt, Marcus continues to be a driving force in the cloud industry, inspiring others through his commitment to excellence and innovation.

    Related Questions

    How did Marcus Schreiner develop his expertise in cloud solutions and business development?
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    In what ways has Marcus Schreiner contributed to digital transformation initiatives in the EMEA and DACH regions?
    Can you elaborate on the significance of Marcus Schreiner's various certifications and how they impacted his career?
    What role does Marcus Schreiner believe leadership plays in the success of cloud solution sales?
    How has Marcus Schreiner navigated the challenges of selling and marketing cloud products in competitive markets?
    What approaches has Marcus Schreiner employed to mentor other startups and foster innovation in the tech industry?
    How has Marcus Schreiner's educational background influenced his professional journey in marketing and business management?
    Marcus Schreiner
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    Location

    Munich, Bavaria, Germany