Marcos Martins is currently serving as the Coordenador Comercial at SmartLab.me, an initiative of Grupo Santillana focused on shaping the school of today for the future. SmartLab integrates modern physical spaces with an interactive platform that provides access to top educational content across various disciplines and educational segments. This project allows real-time monitoring of student development, offering the best technological educational resources to both students and teachers, in line with SmartLab's core values of Knowledge, Autonomy, Entrepreneurship, and Innovation/Creativity. SmartLab plays a crucial role in aligning schools with our contemporary and interconnected society.