Marcos Cabrera

Marcos Cabrera is an experienced professional with a background in engineering and business management, holding an MBA from the Escola Politécnica at USP.

His expertise lies in Search Engine Marketing (SEM) and Business Intelligence (BI), having worked at renowned companies such as MídiaClick, MediaContacts (HAVAS Group), and AgênciaClick.

Recognized for his talent in the digital realm, Marcos was elected as one of the most promising talents of the Internet by Meio&Mensagem and The Talent Business.

He has an extensive SEM experience working with top clients including Hotels.com (LatAm), WebMotors, Peugeot, Fiat, Bradesco, Citibank, CredicardCiti, SKY, Natura (LatAm), Air France (LatAm), Colgate, Motorola, Sadia, Vivo, and Abril.

In terms of specialties, Marcos is certified by Google and Yahoo in Sponsored Links, and he was the first in Latin America to be certified by Google Analytics as a Google Analytics Authorized Consultant, excelling in SEO strategies.

On the education front, he holds a Master of Business Administration (MBA) in Gestão Economica e Estratégica de Negócios from FGV - Fundação Getulio Vargas and has studied at the Universidade de São Paulo, showcasing his commitment to continuous learning and professional development.

Throughout his career, Marcos has held various leadership roles in prestigious organizations, such as Diretor de Novos Formatos Publicitários e Futuro, Content Strategist Director, Diretor de Produtos e Soluções, and Diretor de Inteligência de Mercado at Globo.

He has also contributed his expertise as an Advisory Board Member at Ibramerc - Instituto Brasileiro de Inteligência de Mercado, served as the Digital Media Director at Neo@Ogilvy, and was a Sócio Fundador at X%.

His prior roles include being the SEM Manager at MidiaClick and the Sponsored Links Coordinator at MediaContacts, showcasing his diverse skill set and professional versatility.