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Marc van Eck
Online Marketing Consultant at Merkle - MSc Data Science & Marketing Analytics
Marc van Eck is an experienced Online Marketing Consultant at Merkle, with a strong focus on data science within the marketing field. He is engaged in developing profit-maximizing models like Media Mix Model and classification and clustering models. With a background in Marketing Intelligence and a Bachelor's degree in Communication and Information Sciences, Marc brings a wealth of expertise to his roles. He also plays a lead role in Paid Search and Paid Social within client teams. Marc's diverse professional journey includes being a founder at Tuinfeest Events, holding positions as a Website Product Owner, Head of Marketing, and Campus Recruiter at various organizations, as well as roles in student associations and commercial companies.