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Marc Offenbach
Management/Marketing Professional
Marc Offenbach is an experienced Entertainment Manager and Marketing professional known for his expertise in launching and developing artists, working with established artists, and fine-tuning the careers of major label superstars.
He co-launched Benchmark Recordings, a new label, in collaboration with partners from Benchmark Management, Maxwell, and Ledisi.
With over 20 years of experience in senior marketing and sales roles at major entertainment media companies, Marc has excelled in brand marketing, strategic planning, career building, sales, and distribution, having successfully managed large, high-profile label and artist projects across the industry.
His skill set encompasses marketing timelines, social media planning, financials, budgeting, and creative capabilities, making him adept at overseeing multi-million dollar established artist projects and executing developmental campaigns with emerging artists and record labels.
As a full-time faculty professor at Drexel University's Music Industry Program, Marc teaches Management, Marketing, Music Business, and Copyright courses, leveraging his industry experience and knowledge for the benefit of aspiring music industry professionals.