Marc Jacobson

Marc Jacobson is an energetic, innovative, and results-driven technologist and organizational leader with a background in creating effective solutions and building highly productive teams.

His expertise lies in addressing diverse analytic challenges and business needs, particularly in fast-paced startup environments and challenging settings.

Marc is skilled in visioning and leading organizations to greater effectiveness through the creative application of technology and analytics to improve customer interactions, win loyalty, and generate new business.

He is known for his leadership in 'turnaround' situations, guiding organizations through change to embrace new technologies and methods, resulting in improved efficiency and benefits.

Marc's specialties include analytics technology, database architecture in high-performance big data environments, business intelligence, advanced marketing analytics best practices, digital/web analytics, data mining and modeling applications, predictive analytics, and marketing optimization.

Educationally, Marc pursued MPA2 in International Development and Technology Policy at Harvard University, Ph.D. (ABD) in History of Science and International Relations at the University of Chicago, and AB in Economics and History at Brown University.

With a rich organizational background, Marc has held key positions such as VP of Data Science and Engineering at Numerated, Director of Data Platform Engineering and Business Intelligence at Cimpress, Principal Analytics Solutions Architect at TripAdvisor, Director of Business Intelligence at Warner Brothers Interactive Entertainment, Managing Director of Analytic Solutions at Compete (A Kantar Media company), Vice President of Analytic Solutions and Technology at Harte-Hanks, Principal Solutions Architect at SPSS, Senior Consultant at NetGenesis, Research Fellow at Harvard University's Center for Business and Government, Senior Advisor for Kazakstan at USAID (IMCC), Principal at Infoduct Consulting, Senior Advisor at Harvard Institute for International Development, and Senior Systems Analyst at University of Chicago Computing Organizations.