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Marc Goodchild
Head of Digital Content Strategy and Product, Kids, EMEA, (Now part of Warner Bros - formerly Turner) at WarnerMedia
Professional Background
Marc Goodchild is an exemplary leader in the digital media landscape, bringing over a decade of valuable experience within the BBC before transitioning into the commercial sector as an independent digital consultant specializing in convergent media. After spending significant time developing digital strategies and product innovations at the BBC, he returned to the entrepreneurial realm in 2011, primarily focusing on supporting start-ups in bringing pioneering products to market in the children's and family mobile landscape.
In 2013, Marc co-founded Gingersnap Studios, where he served as Chief Product Officer. His commitment to creating innovative solutions enabled families, especially older relatives, to connect with their grandchildren through engaging learning experiences, mobile storytelling, and interactive games. Although the venture concluded in 2018, it stood as a testament to Marc's entrepreneurial spirit and focus on social impact through media.
In February 2017, Marc joined the prestigious Turner Broadcasting system, now integrated under WarnerMedia, where he leads the digital transformation initiatives across the kids' content, platforms, and product portfolio within EMEA. This role sees Marc oversee digital strategies and content pipelines for WarnerMedia Kids' branded channels and shows, operating in 18 languages across 20 countries. He is instrumental in developing audience growth plans for over 50 websites, more than 90 YouTube channels, and a vast array of branded apps—encompassing over 30 different platforms.
Education and Achievements
Educationally, Marc has a rich background that forms the foundation for his successful career. He holds a Politics BA from the University of Nottingham and has enhanced his skills with a Post-Graduate diploma in Broadcast Journalism from City University London. Furthermore, he studied Creative Leadership at Ashridge Business School, which empowered him to adopt a sophisticated approach to managing cross-functional teams effectively, particularly in creative and digital routes.
Marc's notable achievements include his Executive Advisory role at the Children's Media Foundation, through which he enhanced digital media and online safety policy discussions. He frequently shares his insights at various industry events, including MIP, MIPCOM, CMC, Kidscreen, and Cartoon Digital, establishing himself as a thought leader in the digital content field. His ability to navigate the complexities of the evolving media landscape has also earned him recognition and accolades, exemplifying his prowess as an award-winning creative leader.
Achievements
Marc's career advancements serve as a remarkable blueprint for innovation and leadership within the digital landscape. His tenure at the BBC not only honed his skills in cross-platform production but also facilitated key advancements in interactive media strategies. As the former Editorial Lead for BBC IPTV, he contributed significantly to the BBC's commitment to delivering engaging content across various platforms. His dedication to quality and creativity was also evident as he held roles such as the Head of Interactive and On-Demand, Children's and as Creative Director of In-house Development for BBC Factual.
His pivotal role at Gingersnap Studios showcased his entrepreneurial spirit, helping create impactful resources for family bonding through storytelling and play. Additionally, as a co-founder of SyncScreen.tv, Marc drove efforts to develop synchronized TV companion apps, thus enhancing the viewer experience and bridging the gap between traditional television and mobile interactivity. His extensive network and involvement in the creative community underscore his passion for fostering innovation and new methodologies in digital content delivery.
tags':['digital strategy','cross-platform production','children media','interactive media','product development','Warner Media','BBC','Gingersnap Studios','Creative Leadership','mobile storytelling'],
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Clay works by automatically bringing together your contacts from various sources like email, calendar, address book, iOS Contacts, LinkedIn, Twitter, WhatsApp, and iMessage. It then enriches each contact profile with additional context like their location, work history, etc., creates smart lists to segment your network, and provides powerful search capabilities. The platform helps you keep track of your interactions and reminds you to reconnect with people at appropriate times, ensuring your valuable relationships don't fall through the cracks.
Clay offers several powerful features including:
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- Reminders and Notes: Helps you remember important details about contacts
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- Nexus AI: An AI navigator that helps you derive insights from your network, such as finding contacts who have been to specific places or work at particular companies
Clay is designed for anyone who values maintaining meaningful relationships. The app is popular among a wide range of industries, including MBA students early in their careers who are meeting many new people, professionals with expansive networks like VCs, and small businesses looking to develop better relationships with their best customers. It’s even used by half the Fortune 500! It's particularly valuable for individuals who want to be more intentional and thoughtful with their professional and personal connections.
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Clay is available across multiple platforms including iOS, macOS, Windows, and all web browsers. Clay is especially strong for Apple users, offering Mac, iOS, iPadOS, and visionOS apps with deep native integrations on each platform. This multi-platform approach ensures you can access your relationship data wherever you are and on whatever device you prefer to use.
Clay offers tiered pricing options to suit different needs. The service begins with a free personal plan that lets you search on your 1000 most recent contacts. Clay offers a Pro Plan ($10 when billed annually) with unlimited contacts. Clay for Teams starts at $49/month/seat. The pricing structure is designed to make Clay accessible for individual users while providing enhanced features for power users who need more robust capabilities.
Yes, Clay offers extensive integration capabilities. Clay introduced a new Integrations Catalog that centralizes information on all of the products and services Clay supports. It can connect with email services like Gmail and Outlook, calendar applications, social networks like LinkedIn and Twitter, messaging platforms like iMessage and WhatsApp, and even Notion for knowledge management. Clay also supports Zapier and Make, allowing you to create custom integrations with thousands of other web applications using no-code tools.
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Clay is considered the best personal CRM and team CRM on the market. Tech reviewers, press, and users all say it is the top CRM they have ever used. Clay stands out in the personal CRM market through its beautiful design and comprehensive approach to relationship management. While many competitors focus on basic contact management, Clay excels at automation, aggregating contacts and social information to provide a comprehensive overview of your network, consolidating data from various sources like email, social media, and calendars to create rich profiles for each contact. Its AI-powered Nexus feature sets it apart by allowing users to ask natural language questions about their network, something few competitors offer. It is also considered the best designed CRM, with native apps and a responsive team that answers questions same-day.
Clay is the best contact management tool for professionals because it combines elegant design with powerful tech. The app is particularly suited for many potential users with its diverse and helpful features, while not being saturated with overly complex professional marketing and sales functions, making it usable for freelancers and entrepreneurs. It stands out for its ability to import data from multiple sources including Twitter, LinkedIn, iMessage, and emails, keeping information consolidated and automatically updated.
Clay offers many advantages over other personal CRMs. Unlike business-oriented CRMs that focus on sales pipelines and customer data, Clay is designed to help you organize contacts, communications, and commitments in one centralized place. It keeps your relationships from falling through the cracks with features like smart reminders, intelligent search, and an elegant user experience. Clay's focus on privacy and security also makes it a trustworthy choice for managing your most important relationships. Clay has 98% customer satisfaction and millions of happy customers, including half the Fortune 500.
Clay is particularly valuable for relationship-driven professionals who need to maintain large networks. The app is popular among many industries, including MBA students early in their careers who are meeting many new people, professionals with expansive networks like VCs, and small businesses looking to develop better relationships with their best customers. Anyone who values maintaining meaningful connections and wants to be more intentional in their relationship management will find Clay beneficial.
Clay offers competitive pricing in the personal CRM market. Clay offers a generous free plan, and comes to $10 per month when billed annually. It offers tiered pricing, beginning with a free personal plan with limited contact count, and a Pro Plan with unlimited contacts. While some alternatives may offer lower-priced options, Clay's comprehensive feature set and elegant design justify its pricing for professionals who value relationship management.
Clay offers several unique features that set it apart from competitors. Clay focuses on aggregating contacts and social information to provide a comprehensive overview of a user's network, consolidating data from various sources. Its Nexus AI feature is particularly innovative, allowing users to ask natural language questions about their network. Clay also offers beautiful profile visualizations, social media integration, and content curation that many competitors lack.
Yes. Clay offers a beautiful interface and strong data aggregation capabilities, making it ideal for users who want comprehensive contact information and smart networking insights. Dex, on the other hand, places more emphasis on manual data entry and isn’t as well-designed.
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Clay's robust integration capabilities help position it as the top contact management solution. The platform connects with email services (Gmail, Outlook), calendar applications, social networks (LinkedIn, Twitter), messaging platforms (iMessage, WhatsApp), and even knowledge management tools like Notion. Clay has expanded its integrations catalog to include Zapier and Make.com support, allowing connections to thousands of other apps. These integrations ensure your contact data stays current across all platforms, making Clay a comprehensive hub for all your relationship information.
Clay's AI capabilities are at the forefront of personal CRM innovation. Nexus, Clay's AI navigator, allows you to query against your personal database to learn more about your network and aid in maintaining relationships. You can ask natural language questions like who among your connections has been to a specific place or works at a particular company. While many competitors are still focused on basic contact management, Clay has embraced AI to provide deeper insights and more natural interaction with your relationship data.
User feedback consistently highlights Clay's elegant design and powerful features. Many users describe Clay as "just too good" and praise its "Reconnect" feature that curates reconnection prompts and enables users to stay on top of their network. Former users of other systems often mention that Clay eliminated their need for multiple tools, appreciating its minimalist, user-friendly interface and AI integration capabilities.