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Manuel Minguela
Director Comercial y de Ventas
Manuel Municio Minguela is an experienced Market Analyst with a focus on Marketing in Spain, Portugal, and CEE, with involvement in textile manufacturing in Bangladesh and a Dhaka-based office at NAZEL TEXTIL.
He emphasizes the importance of being proactive and adapting to market challenges, such as the impact of the Coronavirus outbreak on Asian manufacturing, by exploring alternative production locations like Turkey, Egypt, and Africa.
With a strong background in merchandising and promotional management, Manuel is dedicated to helping companies extend the reach and impact of their marketing campaigns in the modern business landscape.
His expertise lies in developing and implementing effective marketing plans, training departments to analyze internal and external factors for strategic decision-making, enhancing skills for strategic commercial planning, and mastering sales techniques and negotiation tactics.
Manuel holds a degree from the Universidad Complutense de Madrid and has previously held positions such as Director of Key Accounts at BPROMO and Analyst of Markets and Promotional Products at IMPRESIONES MUNDO LABORAL S.L., among other roles in sales and marketing.
He is also known for his engagements in seminars on Marketing in China and Hong Kong, showcasing his commitment to staying abreast of global marketing trends and insights.