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Mansi Shanbag
Lead Copywriter at WATConsult
Mansi Shanbag is an experienced copywriter and creative professional based in Mumbai, Maharashtra, India. She has worked at WATConsult in various roles, including Lead Copywriter from October 2020 to June 2022.1 Mansi is known for her quirky and witty content creation skills, with over 8 years of experience in copy and creative thinking.1
Currently, Mansi holds the position of Associate Creative Director Copy at The Minimalist since December 2023.1 Her career progression includes roles such as Creative Director - Copy at The Content Lab and Group Head - Copy at WATConsult.1
Mansi's educational background includes a Bachelor of Mass Media in Journalism from SIES College of Arts, Science and Commerce, and a post-graduate diploma in Social Communications Media, specializing in Feature Writing, from Sophia College for Women.1
She has been recognized in the industry, being nominated for Social Samosa 30 under 30 in 2021 and winning the SS Superwoman award in 2022.1 Mansi is proficient in multiple languages, including English, Hindi, Marathi, Gujarati, and Korean.1
In her professional capacity, Mansi has commented on brand strategies during pride month, noting that consumers can often discern between genuine support and "rainbow washing" by brands.2
