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Maik Lange
Digital Marketing and Trends Expert
Maik Lange is a prominent figure in the field of AI transformation and healthcare innovation at Bayer AG. As the AI Transformation Lead and Generative AI Mission Master at Bayer, he focuses on leveraging artificial intelligence to drive digital transformation and innovation in the healthcare sector.3
Professional Background
Maik Lange has over 20 years of IT experience, with the last 3 years specifically focused on generative AI and the metaverse.4 His role at Bayer involves:
- Implementing AI initiatives from strategy to integration1
- Discovering and implementing new opportunities for customer activation
- Digitally transforming business processes
- Increasing productivity and efficiency through AI1
Expertise and Responsibilities
As an AI Transformation Lead, Maik's key areas of expertise include:
- AI and business strategy
- Generative AI implementation
- Responsible AI practices
- Digital marketing project management1
He is also involved in developing and maintaining collaborations, which is a central aspect of his work.1
Educational Background
Maik Lange holds:
- A diploma in industrial engineering
- A diploma in digital marketing1
Additional Roles
Beyond his primary role at Bayer, Maik is also:
- A lecturer for the Digital Marketing Lab at the Hochschule für Medien, Communication and Economics Berlin
- A collaborator with universities including Cambridge, HMKW Berlin, and RWTH Aachen1
Speaking Engagements
Maik Lange is a sought-after speaker and expert in the field of AI transformation. He has been invited to speak at various conferences and workshops, including:
- The 5-HT Generative AI Workshop in Mannheim, Germany1
- The Generative AI DACH event2
- The DigIT Pharma & Health conference5
These engagements highlight his role as a thought leader in the AI transformation space, particularly within the pharmaceutical and healthcare industries.