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Maiju Talvisto
Arts Management and Music Festival Expert, Author, and Board Member at Yourope
Maiju Talvisto is an accomplished arts management professional with extensive experience in the festival scene. She currently serves as the Co-Director of shesaidso.finland, a chapter of the global shesaid.so organization that supports women and gender minorities in the music industry.3
Professional Background
Maiju has over 15 years of experience in the festival industry, holding various positions throughout her career:
- Head of artist liaison & administration: Her current role involves senior people leadership, with a focus on diversity, equity, and inclusion (DEI).1
- Ex-Flow Festival: She previously worked at Flow Festival, a major music and arts festival in Helsinki, Finland.1
- Author: Maiju has written about artist production, contributing to the industry's knowledge base.1
- Board member and expert advisor: She has served on advisory boards, including for Tanssin talo, Finland's first dedicated dance venue.1
Notable Achievements
Maiju's expertise and contributions to the industry have been recognized with several awards:
- Production Manager of the Year (2019) by Women In Live Music1
- Festival Manager of the Year (2019) by Women In Live Music1
- Event Producer of the Year (2022) at the Music X Media Industry Awards1
Industry Involvement
Maiju is actively involved in various industry initiatives:
- She was selected as part of the first Nordic cohort of Music Leaders Network, a program for transformational leadership in the music industry.2
- In 2020, she was nominated as Finland's representative for the Women In Live Music (WILM) organization, which supports women in the live music sector across Europe.4
Maiju Talvisto's career demonstrates her commitment to advancing the arts management field, particularly in supporting women and underrepresented groups in the music industry. Her role as Co-Director at shesaidso.finland aligns with her ongoing efforts to promote diversity and inclusion in the music sector.3