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    Mahinder Rawat

    Adobe Experience Cloud - Analytics - Target - Audience Manager - Solution Architect

    Mahinder Rawat is a seasoned professional with a strong background in the digital ecosystem, having worked in various multidisciplinary roles such as digital analytics, operations, consulting, product ownership, program management, data management, personalization, and presales.

    He has expertise in implementation, DTM, GTM, data layer, VRG, QA, and personalization, along with certifications in Adobe Analytics Business Practitioner (ACE) and Adobe Audience Manager. Mahinder has also worked with DMPs, DSPs, and SSPs.

    His skill set includes proficiency in languages like Javascript, jQuery, and hands-on experience with Python. He is well-versed in a range of tools including Adobe Analytics, DTM, Google Analytics, GTM, Adobe Launch, Tealium IQ, AAM, and Adobe Target.

    With rich team management skills, Mahinder has successfully led teams across projects in diverse industries such as media, banking, aviation, and automobile. This experience has honed his ability to navigate complex environments and deliver high-quality outcomes.

    Mahinder Rawat pursued his PGDM in Finance and Marketing at IFIM Business School, providing him with a solid educational foundation to complement his professional expertise.

    Throughout his career, Mahinder has held key positions at reputable organizations, including his current role as a Solutions Architect at Adobe. Previously, he served as an Associate Manager in Analytics at Accenture, Manager in Digital Analytics at Time Inc. India, Senior Associate in Market Research at GENPACT, and Market Research Analyst at Tata Consultancy Services.