Magda Vasinkova

Experienced Director in Customer & Audience Platforms

Magda Leung is a Senior Product Manager for Customer Engagement Solutions at Loblaw Companies Limited. She has a strong background in product management, having held various roles within the company, including Director of Customer Engagement Solutions and Director of Customer & Audience Platform. Her tenure at Loblaw began in May 2020, and she has progressively advanced through several positions, showcasing her expertise in analytics, integration, and personalization in customer engagement.

Before her time at Loblaw, Magda co-founded Lower App, a grocery price comparison and alert app, which aimed to help consumers make data-driven decisions while shopping. She also worked as a Product Manager at Ada, where she defined product strategies and managed the complete product development lifecycle.

Magda holds a Bachelor of Science and a Master of Science in System Engineering and Computer Science from VSB-Technical University of Ostrava. She is multilingual, proficient in English, German, Czech, Slovak, and has elementary proficiency in French.1

Experience

Director, Customer & Audience Platform at Loblaw Companies Limited (April 2023 - Present)

Director, Customer Engagement Solutions at Loblaw Companies Limited (March 2022 - April 2023), Senior Product Manager, Customer Engagement Solutions at Loblaw Companies Limited (May 2021 - March 2022), Product Manager, Customer Engagement Solutions at Loblaw Companies Limited (May 2020 - May 2021), Co-Founder at Lower App (June 2018 - July 2020), Product Manager at Ada (August 2018 - April 2020), Business Intelligence Product Owner at Loblaw Companies Limited (June 2017 - July 2018), Business Intelligence Consultant - Mobile Specialist at Loblaw Companies Limited (June 2014 - May 2017), Business Intelligence Consultant at Adastra (March 2014 - July 2018), Business Intelligence Consultant at Genworth Canada (September 2016 - February 2017), International Logistics Coordinator at Continental (June 2008 - May 2013)

Education

Master of Science (M.S.), System Engineering and Computer Science from VSB-Technical University of Ostrava (2011 - 2013), Bachelor of Science (B.S.), System Engineering and Computer Science from VSB-Technical University of Ostrava (2008 - 2011)