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Magali Wesling
Accountmanager bij Prophets
Professional Background
Magali Wesling is a talented journalist and accomplished digital marketing professional based in Belgium. With a diverse array of experiences in journalism, content management, and digital strategy, she has developed a unique skill set that allows her to navigate the complex landscape of content creation and digital marketing effectively. Currently serving as an Account Manager at Prophets, she leverages her extensive background in journalism and digital marketing to help brands connect with their audiences in meaningful and engaging ways.
Before joining Prophets, Magali held several notable positions that contributed significantly to her development as a proficient communicator and strategist. As a Digital Marketeer and Digital Strategist at Marbles, she honed her skills in creating impactful digital campaigns that resonate with target audiences. Her role involved not only crafting compelling content but also analyzing metrics to optimize marketing strategies and ensure the highest return on investment.
Her journey began at ABN AMRO Bank N.V., where she worked as a Copywriter and later transitioned to a Content Manager role. In this capacity, she was responsible for developing written materials that communicated the bank's values and offerings to clients and stakeholders alike. Her exceptional writing abilities and keen understanding of financial products helped the bank bolster its brand image and enhance customer engagement.
Magali also served as a Brand Journalist at Wolf Oil Corporation, where she took on the challenge of storytelling within the energy sector. Using her journalistic skills, she crafted narratives that highlighted the company’s innovations and ethical practices, further establishing its reputation within the industry.
Education and Achievements
Magali's academic background is as remarkable as her professional journey. She holds a Master of Arts (M.A.) in Journalism from KU Leuven, one of Belgium's foremost universities. This rigorous academic training provided her with a solid foundation in journalistic principles and practices, equipping her with the necessary skills to undertake detailed research and produce high-quality content.
Furthermore, she earned a Bachelor of Arts (B.A.) in Spanish and French Language and Literature from the Universiteit Antwerpen, followed by another Master of Arts (M.A.) in French Language and Literature at the same institution. Her studies in diverse languages and cultures not only enriched her understanding of different perspectives but also enhanced her ability to communicate effectively with diverse audiences.
Magali's dedication to her craft and her ability to adapt to various environments have led her to excel in her roles across multiple organizations, underscoring her versatility and commitment to professional growth.
Achievements
Throughout her career, Magali has achieved numerous milestones that showcase her abilities and potential. Her work has consistently contributed to enhanced brand visibility and customer loyalty, particularly during her tenure at ABN AMRO, where her content strategies played a pivotal role in driving engagement. In her role as a Digital Strategist, her efforts led to measurable improvements in digital marketing performance for her clients, often exceeding expectations and benchmarks.
At Prophets, she continues to push boundaries and explore innovative ways to create value for clients, demonstrating her forward-thinking approach in a fast-evolving digital landscape. Magali is not only a skilled writer and strategist but also a passionate advocate for effective communication, making her a valuable asset in any collaborative setting.
tags':['Magali Wesling','Journalism','Digital Marketing','Content Management','Copywriting','Brand Journalism','Digital Strategy','KU Leuven','Universiteit Antwerpen','ABN AMRO','Prophets','Marbles','Wolf Oil Corporation','Bepublic','Account Manager','Digital Marketeer','Communications Intern','Spanish Studies','French Studies','Marketing Expert'],
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