Madeline Puckette

Award-winning wine communicator and product designer

Madeline Puckette is the Chief Design Officer at Folly Enterprises and a co-creator of WineFolly.com. She has a background in design from the California Institute of the Arts and is known for founding Wine Folly - an acclaimed blog that focuses on consumer wine education using innovative data visualization, internet communication strategies, and design.

Puckette's work with Wine Folly has yielded two successful books, one of which became a New York Times bestseller and a James Beard Award winner. She has also developed a range of products that includes maps, prints, and tools for wine education. Madeline Puckette has been featured in significant wine documentaries like Somm: Into The Bottle and Somm 3 by Jason Wise, and she received the prestigious Wine Communicator of the Year award from the International Wine and Spirit Competition (IWSC).

Her current undertaking with Folly involves the development of a wine management tool named Global Wine Database (GWDB), with the aim to establish global wine data standards that better serve wine consumers and the industry's economy.