Maddy DeGenova

Maddy DeGenova is a Senior Account Executive at Snap Inc., the company behind the popular social media platform Snapchat.1 She has built an impressive career in marketing, sales, and account management, with a particular focus on the tech and media industries.

Career Progression

Maddy's professional journey has been marked by steady growth and advancement:

1. She began her career with internships at nonprofit organizations like The Legal Aid Society and the Innocence Project.1
2. She then moved into the media industry, working at Hearst Digital Media and Marie Claire, where she developed her skills in integrated marketing.
3. In December 2016, Maddy joined Snap Inc., where she has held several positions1:
   • Account Manager (December 2016 - January 2019)
   • Senior Account Manager (February 2019)
   • Account Executive (March 2019 - February 2021)
   • Senior Account Executive (March 2021 - Present)

Education

Maddy holds a Bachelor of Arts degree from Colgate University, where she majored in Political Science and Peace and Conflict Studies. She graduated Magna Cum Laude with a cumulative GPA of 3.7.1 During her studies, she also spent a semester abroad at the CEA Florence Center in Italy.1

Skills and Expertise

Throughout her career, Maddy has demonstrated expertise in:

• Integrated marketing
• Account management
• Sales
• Client relationship building
• Cross-platform campaign execution
• Marketing strategy development

Achievements

Maddy's academic and professional achievements include:

• Graduating Magna Cum Laude from Colgate University1
• Membership in honor societies such as Phi Eta Sigma, Gamma Sigma Alpha, and Pi Sigma Alpha1
• Consistently appearing on the Dean's List throughout her college career1

Maddy DeGenova's career trajectory showcases her ability to excel in the fast-paced world of social media marketing and technology, making her a valuable asset to Snap Inc.'s team.