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Madalyn Sklar
Twitter Marketing Expert and Social Media Evangelist
Madalyn Sklar is a prominent figure in the digital marketing and social media industry with nearly 30 years of experience.1 She is known for her expertise in social media strategy, particularly Twitter marketing, and has established herself as a serial entrepreneur, social media influencer, speaker, educator, and brand evangelist.13
Career Highlights
Digital Marketing Pioneer:: Sklar started her entrepreneurial journey in 1996 by launching Cybersites Web Design, one of Houston's first web design companies.1 She later rebranded it to Orbit Web Design, working with businesses of various sizes to establish their online presence.1
Community Building:: In 1996, she founded GoGirlsMusic, an innovative online community for female musicians, showcasing her talent for community building.14
Social Media Expertise:: Since 2005, Sklar has been deeply involved in social media, managing client accounts and working as a social media coach and strategist.1 She is particularly renowned for her Twitter expertise, having created the #TwitterSmarter brand, which includes a popular Twitter chat, podcast, and online training programs.12
Podcasting:: Sklar has hosted multiple podcast shows, including "Work Smarter Not Harder with Madalyn Sklar" and the "#TwitterSmarter" podcast, where she shares insights on Twitter best practices.12
Recognition and Influence
- Ranked as the #1 Social Media Power Influencer in Houston15
- Named one of 50 Must-Follow Women Entrepreneurs by Huffington Post1
- Ranked #21 out of 100 Top Digital Marketers by Brand 241
- Speaker at major conferences like SXSW and Social Media Marketing World1
Current Endeavors
Sklar continues to be active in social media, creating content and teaching her "work smarter, not harder" philosophy.1 She also hosts the Kratom Stories Podcast, the Kratom Real Talk forum, and The Kratom Gals livestream series, reflecting her latest passion project.14
Madalyn Sklar's LinkedIn profile reflects her role as a Social Media Speaker & Consultant and Brand Evangelist, aligning with her extensive experience and expertise in the field of digital marketing and social media strategy.35