Lyzbeth Cronembold

Lyzbeth Cronembold is an accomplished Executive Director with a dynamic IT leadership background and international experience. Throughout her career, which has spanned various companies in the Telecom and Entertainment sectors, she has demonstrated a talent for translating complex technical concepts into understandable language for diverse audiences.

With a focus on IT, Lyzbeth has made significant contributions to consolidations and acquisitions, process standardization, systems integration, and change management, resulting in substantial cost savings in the millions. She is an award-winning executive known for her ability to inspire enthusiasm and implement top-tier IT strategies and innovative business models.

In addition to her IT expertise, Lyzbeth brings extensive experience in the Media and Entertainment industry, encompassing Consumer Experience, Digital Transformation, Organizational Modeling, Risk Management, IT Governance, and various business processes such as media sales, marketing, logistics, procurement, manufacturing, finance, tax, HR, and corporate affairs.

Highly versatile and results-driven, Lyzbeth has excelled in implementing ERP and Business Intelligence strategies, developing new businesses, fostering strategic partnerships, negotiating with suppliers and internal customers, managing service operations, and overseeing the phase-out or spin-off of business units.

Her knowledge spans across IT, Internet, and Broadcast Marketing, including insights into mobile apps, market trends, competition dynamics, and consumer behavior. Furthermore, Lyzbeth's skill set encompasses team organization, management, development, and coaching, reflecting her prowess in people management.

Lyzbeth's areas of expertise include Leadership & Team Building, Risk Management, New Business Models, Start-ups ecosystems, Strategic Alliances, IT Strategy, Digital TV, Mobile Apps, Digital Transformation, Business Intelligence, Vendor & Contract Negotiations, Merger & Acquisition IT, Companies Phase Out, ERP Implementation, and Consumer Behavior - UX.