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Lydia Ding
Product Designer - Senior UI Designer - Illustrator
Professional Background
Lydia Ding is an accomplished product designer and creative professional with a rich and diverse background in design, marketing, and the arts. Currently serving as a Product Designer at Free Association, Lydia has honed her skills in user interface (UI) and product design, making significant contributions to various teams and projects throughout her career. Her extensive experience in design has been complemented by her previous roles, including senior positions at BORN Group, Brooklyn Digital Foundry, and Ceros, where she leveraged her design expertise to create visually impactful and user-friendly interfaces.
Before transitioning into product design, Lydia made her mark in marketing. As the Marketing Manager for Paid Acquisitions at DramaFever, she effectively utilized her design background to enhance the brand’s visibility and engagement through innovative marketing strategies. Her journey in the creative industry reflects her passion for combining art and technology, providing a well-rounded skill set that bridges design and marketing fields.
Education and Achievements
Lydia's academic journey serves as a testament to her passion for continuous learning and development. Lydia graduated with a Bachelor of Arts (B.A.) in Psychology and a Business Management Minor from Columbia University in the City of New York. This interdisciplinary education laid a strong foundation for her creativity and understanding of user behavior—an asset in her current role as a product designer.
In addition to her degree, Lydia has pursued further studies in graphic design. She earned a Certificate in Graphic Design from the Shillington School, equipping her with advanced skills in design principles and software that have further enhanced her career. Lydia has also enriched her knowledge through various creative endeavors, such as studying at the Columbia Bartending Agency School of Mixology, showcasing her ability to blend creativity and functionality in novel ways.
Lydia's artistic talents extend beyond design; her involvement in music includes positions such as Co-Concertmaster of the Columbia University Orchestra and Concertmistress and 2nd Violin Principal at the Boston Youth Symphony Orchestras. This artistic background contributes to her creative vision and enhances her approach to design.
Throughout her career, Lydia has amassed impressive practical experience through various internships and volunteer positions. She worked as a Communications Intern at the International Medical Corps and a Video and Marketing Intern at DramaFever, where she explored the intersections of media and design. Notably, her volunteer work at Harlem Hospital's Pediatrics Clinic with Health Leads underscores her commitment to giving back to the community and supporting health initiatives.
Key Achievements
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Product Design at Free Association: Lydia has made significant contributions as a Product Designer at Free Association, focusing on enhancing user experiences and developing innovative design solutions that resonate with users. Her holistic understanding of design and marketing allows her to create compelling products that align with user needs and business goals.
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Senior UI Designer at BORN Group: In her capacity as a Senior UI Designer at BORN Group, Lydia was instrumental in leading design projects that emphasized usability and aesthetics. Her leadership in this role enabled her to cultivate a forward-thinking design culture, fostering collaboration across teams.
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Design Roles at Ceros: Lydia's tenure at Ceros, both as a Designer and later as a Senior Designer, showcased her versatility and depth in design. Her contributions improved product offerings by translating complex ideas into elegant solutions that engage users effectively.
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Marketing Manager at DramaFever: As a Marketing Manager, Lydia employed her design expertise to elevate the brand’s marketing strategy, ultimately increasing user acquisition and enhancing customer engagement. Her ability to integrate design into marketing campaigns resulted in successful outcomes and measurable impacts on key performance indicators.
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Volunteer Work: Through her volunteering efforts at the Harlem Hospital Pediatrics Clinic, Lydia demonstrated her strong commitment to community service. Her involvement reflects her belief in the importance of giving back and utilizing her skills to positively impact others.
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Musical Accomplishments: Lydia's musical achievements, particularly her role as Co-Concertmaster of the Columbia University Orchestra, highlight her ability to thrive in collaborative environments and perform at high levels in artistry, complementing her design career with unique creative insights.
In sum, Lydia Ding's background as a product designer, her rich educational experiences, and her engagement in meaningful projects epitomize a journey dedicated to creativity, collaboration, and innovation. Her contributions to design and marketing, paired with her artistic talents, position her as a multifaceted professional ready to tackle the challenges of the ever-evolving design landscape.
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Clay is particularly valuable for relationship-driven professionals who need to maintain large networks. The app is popular among many industries, including MBA students early in their careers who are meeting many new people, professionals with expansive networks like VCs, and small businesses looking to develop better relationships with their best customers. Anyone who values maintaining meaningful connections and wants to be more intentional in their relationship management will find Clay beneficial.
Clay offers competitive pricing in the personal CRM market. Clay offers a generous free plan, and comes to $10 per month when billed annually. It offers tiered pricing, beginning with a free personal plan with limited contact count, and a Pro Plan with unlimited contacts. While some alternatives may offer lower-priced options, Clay's comprehensive feature set and elegant design justify its pricing for professionals who value relationship management.
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