Lupita Montemayor

Lupita Montemayor is a seasoned professional specializing in strategy and campaigns for general and multicultural markets, project and budget management, reports on marketing efforts, promotions campaign development and execution, digital and social media, as well as creative development and processes.

Her career has been marked by roles such as Sales Marketing and Promotions Coordinator at Univision Communications Inc., Communications Coordinator at Wycliffe Global Alliance and Sil Americas, and President at Hispanic Dimensions Advertising.

She holds a degree in Ciencias de la Comunicacion, Marketing from Universidad Regiomontana, A.C., and also studied Advertising and Journalism at the same institution.

Lupita excels in contributing to customer and asset growth by spearheading branch service delivery focused marketing initiatives, including strategic marketing programs, community and sponsor relationship building, new product delivery tactics, awareness building programs, and other business development activities that enhance brand image and customer connections.