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Lucy Smith
Student at University of Pennsylvania
Lucy Smith is a seasoned professional with a strong background in digital media planning and campaign management across various industries such as beauty, entertainment, travel, FMCG, automotive, and technology, having worked with high-profile clients in both brand and direct response initiatives.
Currently, Lucy is thriving in her role as a Client Services Manager at Spotify, where she demonstrates her expertise in client services, account management, media planning, strategic planning, finance management, relationship building, presentation skills, trafficking, and campaign setup.
Lucy's educational background includes studying Advertising & Marketing Communications at Bournemouth University, further enhancing her understanding of the industry dynamics and strategies.
With a proven track record, Lucy has held key positions at renowned organizations such as ARN, Urban List, Spotify, Maxus Global, and OMD UK, where she showcased her talents in sales management, account direction, agency account management, and digital media planning.
Moreover, Lucy's professional accomplishments include passing the IPA Foundation Certificate with Distinction and being recognized as a comScore Certified Expert in MyMetrix, underscoring her commitment to excellence and continuous learning in the digital media realm.
