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Lucas Hagerty

Vice President, Strategy at BPD

Lucas Hagerty is a seasoned brand strategist with a profound passion for storytelling and words. His expertise lies in crafting brand narratives for notable companies like Yelp and Sony, developing brand guidelines and employee engagement materials for GE, Uber, and State Street Global Advisors, and creating campaign concepts and briefs for Pilot Flying J and the Cleveland Browns. With a comprehensive background spanning brand strategy, advertising, media planning, video production, brand architecture, and messaging, Lucas excels in integrating various marketing facets to bring compelling stories to life.

Lucas Hagerty's educational journey includes a Bachelor of Arts (BA) in English from The George Washington University and a Master of Business Administration (MBA) in Marketing from Vanderbilt University's Owen Graduate School of Management. These academic pursuits have equipped him with a solid foundation in both language and marketing strategies.

Professionally, Lucas has held key positions such as Vice President of Strategy at ReviveHealth and served in various roles at renowned organizations like writt, 3 Sons Media, BOHAN Advertising, Landor, Grooming Lounge, Charleston City Paper, MDB Communications, and SafePlace-USA. Noteworthy experiences include being a Strategy Director, Account Supervisor, Senior Account Executive, New Business and Project Director, Client Manager, Client Associate, Marketing and Communications Coordinator, and Marketing Intern in different capacities.

Lucas Hagerty's diverse skill set encompasses brand strategy, brand architecture, advertising, media planning, video production, brand guidelines, employee engagement, campaign development, and storytelling. His ability to fluently communicate across various marketing domains makes him a valuable asset in bringing brands to the forefront through captivating narratives and cohesive marketing strategies.

Lucas Hagerty
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Location

Nashville, Tennessee, United States