Lucas Brossi is a highly experienced consultant with over 16 years of experience. He currently serves as a Partner at Bain & Company, where he leads the Advanced Analytics Practice in South America. His expertise lies in helping companies achieve breakthrough results through the proper use of data and technology. His core areas of focus include demand forecasting, pricing, customer value optimization, S&OP, and supply chain. Lucas holds an undergrad in Business Administration from Fundação Getulio Vargas and has a Master's Degree in Data Science from UC Berkeley School of Information. Lucas is passionate about history and arts and frequently engages with institutions to impact more lives and help deliver higher value to society.