Lucas Bischofberger

Lucas Bischofberger is an experienced product marketing manager with over 7 years of experience in various aspects of the marketing funnel.1 He is currently a Senior Product Marketing Manager at NovoEd, working remotely.1 Previously, he held the position of Sr Product Marketing Manager at Affirm from May 2021 to February 2023.1

During his time at Affirm, Lucas:

• Played a key role in Affirm's acquisition of Returnly, supporting change management and transition strategy1
• Deputized as Director of Marketing for three months1
• Managed the migration of 1400 merchants to a new platform with a 90% success rate1
• Developed and implemented a new go-to-market (GTM) framework for product launches1
• Produced product videos and collateral for feature launches and sales enablement1
• Directly managed new PMM hires and led the Product Marketing Team1

Prior to Affirm, Lucas worked at Returnly and Telestream Inc. in product marketing roles.1 He holds a Bachelor of Science in Communications from the University of San Francisco.1 Lucas is proficient in Spanish and has limited working proficiency in Italian.1