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Lu Valena
Visual Artist - Researcher - Business Planning
Professional Background
Lu Valena is a passionate and innovative visual artist, researcher, and businessperson dedicated to empowering creative individuals across various industries. With an extensive background that encompasses both the arts and business sectors, she brings a unique perspective to her work, focusing on using creativity to create meaningful change in society. Lu’s dedication to fostering a thriving creative community is evident through her leadership roles in several organizations, where she has continually sought to put more power in the hands of artists and fellow creatives.
As the Executive Director at Bait/Switch, Lu has worked tirelessly to develop initiatives that support and promote the intersection between art and community engagement. Her unique approach combines a strong understanding of the arts with a business acumen that helps bridge the gap between creative endeavors and practical application. Through her leadership, Bait/Switch has flourished and become a key player in promoting artistic collaboration and supporting emerging talents in the visual arts.
Prior to her role at Bait/Switch, Lu Valena contributed her extensive coaching experience at Invisible Ink Coaching and Rethink Restaurants, where she mentored individuals and teams aiming to enhance their creative potential. Her expertise in coaching further underscores her commitment to helping people unlock their unique abilities and navigate the complexities of the artistic landscape.
Lu also co-founded and served as the CEO of Raveler, a company focused on connecting artists with resources, networks, and opportunities that encourage their growth. By leveraging her experience as the former Executive Officer at barismo, she was able to apply critical business strategies to ensure Raveler provided value to its artist clientele and established itself as an essential platform for creatives in the industry. Additionally, her experience as the Proprietress at Voltage Coffee & Art demonstrates her multifaceted interests in hospitality and the creative arts, allowing her to cultivate spaces that foster artistic inspiration and community engagement.
Education and Achievements
Lu Valena's academic journey began at Hampshire College, where she pursued a Bachelor of Arts (BA) in Fine and Studio Arts. This foundational education equipped her with a deep understanding of artistic principles, critical thinking skills, and the ability to express complex ideas through her work. Following her undergraduate studies, she further expanded her knowledge at Boston University - Metropolitan College, where she earned a Master of Arts (M.A.) in Gastronomy. This unique blend of fine arts and gastronomy has provided Lu with a holistic view of creativity, allowing her to explore how art intersects with culture, food, and community.
Throughout her career, Lu has not only been an artist and a businessperson but also a researcher, constantly seeking to explore and understand the evolving landscape of the creative industry. Her commitment to research enables her to advocate effectively for artists, pushing for initiatives that benefit creative communities and empower individuals to harness their talents.
Achievements
Lu Valena is known for her innovative contributions to the visual arts and her unwavering commitment to supporting fellow creatives. Her achievements encompass various projects and leadership positions that highlight her skillfulness in both art and business. By serving as a coach and mentor in several organizations, Lu has directly impacted many artists' careers, helping them realize their potential and navigate the challenging environments they face.
As a visual artist, Lu Valena's work exhibits a unique blend of creativity and depth, encouraging audiences to engage with and appreciate the interplay of art and social consciousness. Her explorations in art have been widely recognized, and she continuously uses her platform to advocate for diversity, representation, and the importance of community-driven art initiatives.
In summary, Lu Valena stands as a beacon of motivation and creativity in her field, exemplifying how art can be used as a powerful tool for social change. Her dedication to empowering artists and her multifaceted career reflect her commitment to making a positive impact in the artistic community and beyond.