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Louise Chow

Head of Insights, EMEA at Pinterest
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Louise Chow is a highly accomplished professional with a rich educational background and a diverse range of experiences across top-tier companies in the tech, social media, and research sectors.

Louise holds an MBA from the prestigious University of Cambridge and a Bachelor of Science degree from New York University - Leonard N. Stern School of Business, reflecting her strong academic foundation in business management and analytics.

Currently, Louise serves as the Head of Insights, EMEA at Pinterest, where she leverages her expertise in marketing science, research, and analytics to drive strategic initiatives and deliver valuable insights.

Prior to her role at Pinterest, Louise held key positions at major tech firms such as Facebook and Twitter, where she led research and marketing science teams, focusing on online sales, ad effectiveness, and global solutions.

With a career spanning across renowned companies like Nielsen, TNS, and Google, Louise has cultivated a deep understanding of consumer behavior, advertising effectiveness, and market research methodologies.

Her roles have ranged from Senior Research Analyst to Head of Research, showcasing her versatility and leadership in driving data-driven decision-making and shaping marketing strategies.

Louise's background includes valuable stints in areas such as advertising operations, global consulting, account management, and public relations, highlighting her multifaceted skill set and adaptability in various business functions.

She has also contributed to environmental and conservation causes, demonstrating a well-rounded professional who is not only focused on business success but also on broader societal issues.

Louise Chow stands out as a seasoned professional with a proven track record of driving insights, guiding strategic direction, and making impactful contributions to the organizations she has been a part of.

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