Louis J. Kowalski

Louis J. Kowalski

Louis J. Kowalski is a growth marketer with over 12 years of experience executing demand generation strategies. He currently serves as the Director of Acquisition Marketing at Emotive, a role he has held since August 2023.1

Prior to his current position, Kowalski was the Sr. Manager of Acquisition Marketing at Emotive from February 2022 to August 2023, where he helped eCommerce companies scale with proven media strategies focused on ROAS (Return On Ad Spend), CAC (Cost Per Acquisition), and LTV (Lifetime Value).1

Some of Kowalski's key areas of expertise include:

• Paid Media Management
• Email Marketing
• SMS Marketing
• Advanced Attribution1

In addition to his work at Emotive, Kowalski is also the Founder and Chief Marketing Strategist at LJK Digital, an all-in-one demand generation and ecommerce marketing agency he founded in October 2015.1

Prior to his current roles, Kowalski held positions such as Senior Digital Strategist at Digital Caffeine, Content Coordinator at The Knowledge Coop, Digital Strategist at Mad Fish Digital, Customer Service Representative at Sterling Savings Bank, and Personal Banker at Home Federal Savings Bank.1

Kowalski graduated from Winona State University.1