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Lori Lipson
Senior Social Media Manager at Edelman
Lori Lipson is a Senior Social Media Manager at Edelman, a prominent public relations and marketing firm.2 She is based in New York, NY and has extensive experience in social media strategy and public relations.12
Professional Background
Prior to her role at Edelman, Lori worked at Fareportal, where she was involved in branding and communications.3 During her time there, she was responsible for hiring social media strategists and managing social media initiatives.3
Skills and Expertise
Lori is known for her expertise in:
- Social media management
- Public relations
- Influencer outreach
- Brand communications
Her colleagues have described her as a "social media and PR guru," highlighting her proficiency in utilizing outreach techniques for social media influencers.1
Notable Projects
Lori has been involved in significant campaigns, including:
- The Dove "20 Years Changing Beauty" campaign, where she served as a Senior Social Manager4
- Social media strategy for Dove Men+Care's deodorant campaign during the US Open6
These projects demonstrate her ability to work on high-profile brand initiatives and manage social media strategies for major companies.
Education
Lori holds a Bachelor of Arts degree from the University of Arizona, which she earned between 2015 and 2019.5
Lori Lipson's LinkedIn username is indeed lori-lipson, as mentioned in the query. Her profile on the platform likely contains more detailed information about her professional experiences and accomplishments in the field of social media management and public relations.
