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Lorenz Makeschin
Director UI & UX iDrive, mobile apps at BMW
Lorenz Makeschin is an accomplished automotive engineering manager with a vast experience exceeding 15 years in the fields of connected cars and autonomous driving.
His career highlights include successfully leading product development teams in cutting-edge technology projects from conception through to series development and deployment, with substantial exposure in China, the US, and Germany.
Lorenz's professional journey reflects a blend of innovation, goal-oriented drive, and a deep-seated enthusiasm for pioneering novel technologies and translating them into tangible customer products, notably integrated in millions of BMW vehicles worldwide.
He pursued his Bachelor of Science in Computer Engineering at the University of Augsburg.
His notable roles include Director of UI and UX, iDrive, and mobile apps at BMW Group, Vice President of BMW Group Technology Office USA at BMW of North America, LLC, and various leadership positions at BMW Group focusing on Location-Based Services, Infotainment, Connected Drive, Engineering, and System Integration and Testing.
Lorenz Makeschin's career has been marked by a trajectory of progression and achievements in the automotive industry, showcasing a strategic vision, technical expertise, and a profound commitment to driving innovation and customer-centric solutions.