Lorena Fernández Parra

Lorena Fernández Parra is the Head of Sales at Urban Campus, where she oversees the entire sales process for the company's various spaces. Her role involves managing customer relationship management (CRM) systems and optimizing sales processes through marketing and sales automation techniques.24

Prior to her current position, Lorena gained valuable entrepreneurial experience, which she leverages to enhance Urban Campus's unique living and working environments designed for young professionals.14 Urban Campus focuses on creating modern coliving and coworking spaces across Europe, emphasizing community and support for its residents.1

Her professional background and skills contribute significantly to Urban Campus's mission of providing a seamless and enjoyable experience for its members, ensuring that their needs are met in a supportive environment.13