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Loren O'Keeffe
Founder and CEO of The Missed Foundation
Loren O'Keeffe is the Founder and CEO of The Missed Foundation, a charity dedicated to supporting families of long-term missing persons in Australia. Her motivation to establish this organization stemmed from a deeply personal experience: her brother, Daniel O'Keeffe, went missing in 2011. This traumatic event prompted Loren to leave her position as an online communications advisor and launch a campaign called "Dan Come Home," which garnered significant media attention and public support.12
In 2013, she officially founded the Missing Persons Advocacy Network (now known as The Missed Foundation) to address the gaps in support and awareness for families affected by missing persons cases. The foundation has since expanded its mission to include emotional support and practical assistance for over 80 families across Australia.34
Loren's work has been recognized widely; she was awarded the CommBank Australian of the Day for her advocacy efforts. She emphasizes that missing persons issues require community involvement beyond just law enforcement, advocating for collaboration among various sectors to effectively address these challenges.35
