Lorelei Bergin

Lorelei Bergin is the Vice President of North American Retail at NielsenIQ, a consumer intelligence company.23 She specializes in providing insights on retail trends, consumer behavior, and data-driven strategies for the grocery and snack industries.15

With over a decade of experience as a Senior Consultant/Architect serving retail, manufacturing, government, and healthcare industries before joining NielsenIQ4, Bergin has developed expertise in analytics and consumer intelligence. She frequently shares her knowledge on topics such as inflation's impact on retail, snack market growth, and food industry trends.156

Bergin's role involves analyzing and reporting on online and in-store shopper behavior, providing valuable insights to retailers and manufacturers in the North American market.23 Her expertise extends to areas such as health-focused consumer trends and their resilience in challenging economic times.6