Logan Merrick

Logan Merrick is the Co-founder and CEO of Wilbound, a recruitment agency specializing in e-commerce talent in the Philippines. Based in Tallinn, Estonia, he has a strong background in entrepreneurship, particularly in the e-commerce and technology sectors.

Professional Background

• Wilbound: As CEO, Merrick focuses on connecting e-commerce brands with top talent, leveraging his extensive experience in the industry.
• Sitting Pretty: He is also the Co-founder and Managing Director of Sitting Pretty, a brand-driven e-commerce beauty business that emphasizes automation for growth. His approach is rooted in simplifying business processes to enhance efficiency and enjoyment in work.12
• Buzinga: Prior to these roles, Merrick was the Co-Founder and Director of Sales and Marketing at Buzinga, an Australian mobile app development company. There, he established a successful automated sales and marketing system that generated significant revenue before exiting the company in 2017.13

Philosophy and Approach

Merrick advocates for a business philosophy that prioritizes focusing on essential tasks to drive growth. He believes that by automating various aspects of business operations, companies can scale effectively while minimizing unnecessary complexity.1

Education and Skills

Merrick holds certifications in Business and Logistics and is proficient in multiple languages, including English and Swedish.1 His diverse skill set supports his roles across different entrepreneurial ventures.

Overall, Logan Merrick's career reflects a commitment to innovation in e-commerce and a strategic approach to business management.