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Lj Almendras
Platform Communications Manager at Sonos, Inc.
Lj Almendras is an experienced communications professional with a diverse background in PR, marketing, digital media, and event planning.
He started his career in Manila, Philippines, managing consumer brands like L'Oreal, Philips, Johnnie Walker, and BlackBerry at a PR firm.
Later, he relocated to Ho Chi Minh, Vietnam, assisting in growing a company and facilitating the market entry of Starbucks and Uber through influencer engagement, media relations, and government negotiations.
In Seattle, he pursued a Master of Communication in Digital Media from the University of Washington, specializing in content strategy and UX/UI design.
During his studies, he served as multimedia editor at Flip the Media and interned at CoMotion, where he managed a website redesign for UW's technology and science start-ups.
Currently, Lj Almendras is a Platform Communications Manager at Sonos, Inc., focusing on strategy development and execution for North America.