Liz Borod Wright

Liz Wright is a seasoned social content strategist with a rich journalistic background, transitioning seamlessly from prominent news outlets to the domain of social media.

Having started her career as a reporter at FORTUNE.com, Liz went on to hold editorial staff roles at respected publications like Good Housekeeping, ABCNews.com, and Zagat, where she led a team of food writers and managed the weekly newsletter.

Liz played a pivotal role as the Social Media Editor at NBC 4 New York, doubling Instagram followers and growing Facebook and Twitter followers organically during her tenure.

In a notable stint at BBC Travel, Liz was part of an international team that significantly increased the platform's Instagram following from 3,000 to 540,000, showcasing her expertise in social media audience engagement.

Her passion for social media dates back to 2009, initially leveraged to promote her travel blog, Travelogged.com, marking her as an early adopter in the field.

On the academic front, Liz has shared her knowledge as an adjunct faculty member at prestigious institutions like Columbia Journalism School and NYU, where she taught social media courses.

A co-founder of Social Media Weekend, an esteemed social media conference that commenced at Columbia University in 2011, Liz possesses a distinguished educational background from institutions like Columbia University and Cornell University.

Her professional journey includes roles such as Senior Web Editor at Zagat Survey, Web Producer at ABC News, Associate Editor at Folio: Magazine, and Copywriter at Gilt Groupe, reflecting her diverse skill set and adaptability across different platforms.

More recently, Liz was affiliated with Richard Attias & Associates, serving as the Senior Social Media Manager and contributing to the strategic social media endeavors of the organization.

Furthermore, she has lent her expertise as a social media consultant to notable entities like the Carnegie Corporation of New York and the Austrian National Tourist Office, highlighting her versatile experience in the social media consultancy sphere.

With a strong educational foundation and a wealth of hands-on experience in journalism and social media, Liz Wright continues to be a prominent figure in the realm of social content strategy and audience engagement.