Liz Gazer

Ecommerce Retail Marketing Professional Specialized in Affiliate Marketing Management & Multi-Channel Digital Strategy

Liz Gazer is the Director of Affiliate Marketing at KINESSO, a position she has held since October 2022. Based in Aurora, Ontario, Canada, she has over 20 years of experience in integrated marketing, specializing in affiliate marketing management and multi-channel digital strategies. Her expertise encompasses customer acquisition, engagement strategies, web usability, and conversion optimization, making her a prominent figure in the digital marketing landscape.

Throughout her career, Liz has been recognized with multiple nominations for performance marketing awards, including accolades for Best Affiliate Manager and Most Improved Affiliate Program. She is also passionate about education and advocacy within the digital media industry, having spoken at various industry conferences and contributed articles to notable publications like MerchantABCS.com and FeedFront magazine.

Prior to her role at KINESSO, Liz founded the Toronto Affiliate Marketing Meetup community and has extensive experience in campaign planning and media buying for a diverse range of brands, including Voila.ca and The Royal Canadian Mint. Her work focuses on building and nurturing customer acquisition channels and teams, aiming to unify marketing efforts for enhanced client success.1

Highlights

Jun 27 · prweek.com

IPG unifies Acxiom and Kinesso under one leader - PR Week

Sep 21 · youtube.com

Create an Affiliate Marketing Website | Complete Beginners Course

Experience

Director of Affiliate Marketing at KINESSO (October 2022 - Present)

Owner / Consultant - Digital Media & Affiliate Marketing at Growthspurt Media (April 2006 - Present), Sr. Affiliate Marketing Manager / Consultant at AM Navigator LLC (March 2020 - October 2022), Affiliate Management Consultant at Apogee Agency (February 2019 - March 2020), Sr. Marketing Strategist and Affiliate Manager at Inter-web Services (June 2016 - January 2018), Director of Ecommerce Business at Town Shoes & The Shoe Company (October 2012 - May 2013), Dir. of Affiliate Marketing at FlightNetwork.com (December 2011 - September 2012), Marketing & Communications Specialist; Affiliate Marketing Manager at Rugman.com (June 2003 - April 2006)

Education

Business & Marketing at Seneca College of Applied Arts and Technology (2004 - 2005), Desktop Publishing at Seneca Polytechnic (2002 - 2003), Creative Advertising Diploma Program at Seneca Polytechnic (2000 - 2001), William Lyon Mackenzie C.I. (1993 - 1996)